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GET YOUR EQUIPMENT IN FRONT OF BUYERS WHO ARE ALREADY LOOKING

Tell us what you're selling and an auctions specialist calls you back with a plan: the right time, a realistic reserve, and a fee quote in writing before you commit to anything.

5M+Annual website visitorsSource: machines4u internal data, July 2025 - June 2026
$5BEquipment on-siteSource: machines4u internal data, July 2025 - June 2026
17+Industries
2006Trading since

Ready to Sell? Want to Learn more?

We'll be able to answer any questions you have and get you registered. We'll be in touch with you as soon as possible.

  • A written fee quote before anything goes live
  • Identity-verified bidders only*
  • Paid once the buyer's funds clear

*ID verification confirms a bidder’s identity document information matches official records, but does not guarantee a bidder’s identity.

By submitting this form, you agree to machines4u’s Privacy Policy.

Rather talk it through? Call 1300 092 545, Mon-Fri, business hours.
WHY SELL ON MACHINES4U

The buyers are already here

Your lot lands in a marketplace that buyers already visit to look for equipment.

5M+Source: machines4u internal data, July 2025 - June 2026website visits a year

Sell with confidence, not guesswork

We cater to a wide range of buyers.

$5BSource: machines4u internal data, July 2025 - June 2026of equipment value listed on-site across 17+ industries

Twenty years of trust

Bidders complete identity verification* before they can bid, and goods are only released once your payment is confirmed.

*ID verification confirms a bidder’s identity document information matches official records, but does not guarantee a bidder’s identity.

Est. 2006We're Australia's machinery marketplace, a name buyers already recognise. Now part of the carsales family, we bring over 50 years combined experience and expertise.
ONE PLATFORM, THREE WAYS TO SELL

Pick the product that suits the machine. Switch if it changes.

Selling on machines4u means you can list once and move between auction, classifieds and Sales Assist*.

*If you move to a different selling option, you may be required to enter into a separate agreement and different fees and charges may apply.

NAME YOUR PRICE

Classifieds

You set the price and connect directly with interested buyers.

Best for: sellers who want to name their price.

Learn More
Built for demand

Auction

A timed sale with a set close date. A confidential reserve protects your minimum.

Best for: sellers who want to sell at scale, at once.

Done for you

Sales Assist

Our team handles enquiries through to sale on your behalf.

Best for: sellers short on time to manage buyers.

Learn More
HOW DOES IT WORK?

Three steps from enquiry to settlement.

1

Tell us about your equipment

One machine or a whole fleet. We talk through fees, reserve options and the best way to sell it.

2

We catalogue and list it

Photos, video and a full description, your reserve set with our guidance, live to buyers already searching.

3

Go live, get paid

Bidding runs to a set close. Once the buyer pays in full, we remit proceeds with a settlement statement.

BEFORE YOU LIST

Four things you can do to help lift your result.

1

High-quality photos and video

Multiple angles, good lighting, close-ups of key features and any wear. Full detail helps to attract more bids.

2

Disclose faults and history upfront

Provide accurate condition details to help buyers make informed decisions.

3

Set a realistic reserve

An unrealistic reserve can make it harder for a lot to sell.

4

Make inspection easy

Keep the machine accessible and ready to view. Easy inspection can help buyers bid with confidence.

A well-presented machine being photographed for listing
SELLER FAQS

The five questions sellers ask first.

Get in touch with us by enquiring. We'll assess the item(s), agree terms (including any reserve and fees), catalogue it with photos and details, and run it in an upcoming online auction.

We promote auctions through our marketplace, buyer database, email campaigns and online channels to reach relevant industrial buyers across Australia. Good photos and complete details help improve reach and results.

Sellers typically pay a commission (a percentage of the sale price). The exact structure depends on the asset and volume. Our sales team will give you a clear quote before you list.

After the buyer pays in full, we remit your proceeds (sale price less commission and fees) to your nominated account, typically within a set number of business days of cleared buyer funds.

If your reserve isn't met, the lot passes in. We can discuss relisting in a future auction, adjusting the reserve, or pursuing a post-auction sale to interested bidders. You can also move it into classifieds instead.

View All Seller FAQs

HAVE QUESTIONS? NEED SUPPORT?

Reach out to our auctions support team with any outstanding questions you may have. We'll point you to the right person and come back to you within one business day.

Prefer to talk now? Call 1300 092 545, Mon-Fri, business hours.

Ready to see what it's worth at auction? Free enquiry · written fee quote before you list
Call 1300 092 545
Terms apply. Sellers must enter into a Product and Services Schedule with machines4u to use the auctions platform and are subject to its terms. Buyers participating in auctions are subject to the Auction T&Cs and Website Terms of Use.